Uber Faces Multistate Lawsuit Led by Oklahoma AG Over Alleged Deceptive Subscription Tactics

Hoodline
Uber is being sued by 22 states, led by Oklahoma, for allegedly using deceptive subscription tactics that automatically charge users after free trials.

Summary

Uber is facing a multistate lawsuit initiated by Oklahoma Attorney General Gentner Drummond, joined by attorneys general from 21 other states, alleging deceptive subscription practices. The lawsuit, filed in conjunction with a Federal Trade Commission case, claims Uber utilized “negative option marketing” by automatically charging customers after free trials unless they actively cancelled. Attorney General Drummond stated that Oklahoma law prohibits deceptive trade practices and that Uber misled consumers with unfulfilled savings promises and difficult cancellation procedures.

The states are seeking restitution, penalties, costs, and an injunction to prevent Uber from continuing these practices, citing violations of both Oklahoma’s Consumer Protection Act and the U.S. Restore Online Shoppers’ Confidence Act. The coalition of states involved spans the country, demonstrating a unified front against Uber’s alleged misconduct.

The case is set for trial in February 2027 in the U.S. District Court for the Northern District of California, with potential for motions and discussions to alter the timeline.

(Source:Hoodline)

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