TikTok class action accuses platform of not protecting kids, seeks damages

A class-action lawsuit has been filed against TikTok in British Columbia Supreme Court, alleging the platform failed to protect children and teens by exposing them to harmful content and collecting their data for targeted advertising without proper consent or knowledge. The lawsuit claims TikTok knew its age verification measures were ineffective and continued to allow underage users access, violating their privacy. The representative plaintiff, S.L., created a TikTok account at under 13 and used the app daily, unaware their data was being collected for advertising purposes.

The suit highlights TikTok’s advertising practices, particularly its instruction to create “TikToks” instead of traditional ads, blurring the line between content and advertising and potentially influencing user behavior. It cites concerns from organizations like UNICEF and studies indicating children are particularly vulnerable to these practices. The claim seeks $500 million in general damages and $20 million in aggravated damages, alongside policy changes from TikTok.

While TikTok previously committed to changes following a privacy commissioner investigation – including stopping targeted ads to users under 18 – the plaintiffs hope this class action will result in both financial compensation and lasting improvements to protect children’s privacy. A similar settlement in 2022 yielded $2 million but did not lead to significant practice changes, prompting the current legal action.

(Source：Global News)