Albertsons hit with BOGO deals lawsuit

Grocerydive
Washington state sues Albertsons for allegedly overcharging consumers in over 3 million BOGO transactions over five years.

Summary

Washington state has filed a lawsuit against Albertsons, alleging that the grocery company overcharged consumers in over 3 million transactions involving BOGO deals from October 2019 to May 2024. The lawsuit claims that the company's Safeway, Haggen, and Albertsons banners artificially increased the price of items leading up to the promotion and lowered them afterward, resulting in consumers paying a premium rather than receiving a true 1:1 free product. The state attorney general stated that these practices misled customers, citing an example where olive oil prices rose 57% during a promotion. Albertsons has disputed the claims, stating they are based on flawed analysis and data errors. This legal action follows previous settlements by Albertsons related to misleading BOGO promotions in Oregon and Washington.

(Source:Grocerydive)

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